When we talk about happy and engaged employees, we often think first of salaries, benefits, and working conditions. However, there is another key factor that can determine the level of satisfaction within a team – communication. Quality and open communication can be the bridge between a successful organization and its employees, strengthening trust, transparency, and a sense of belonging.
We will discuss the importance of communication in organizations and its role in employee satisfaction at this year’s HR Days Conference, taking place from May 6 to 8 at Hotel Lone in Rovinj. Among the many workshops, special attention is drawn to “The Heart of Employee Happiness: Communication”, led by Jozef Plško, PR & Communications Director at Alma Career. We spoke with him about how to build strong communication foundations and enhance employee satisfaction.
What key principles of successful communication do you consider essential for creating an open and trusting work environment?
Successful and trust-based communication is built on several key principles: transparency, clarity, consistency, empathy, and feedback. As Simon Sinek said, “Transparency creates trust.” When we are clear and honest in the messages we convey, consistently communicate values and goals, and understand the emotions and perspectives of our colleagues, we create a work environment where information is shared openly, opinions are valued, and communication is clear and effective.
How can effective communication help improve employee satisfaction and retention, especially in a dynamic work environment?
Effective communication has the power to keep employees motivated and engaged. Clearly defined goals and expectations help employees understand what is required of them and how their work contributes to the organization's success. Additionally, regular and meaningful feedback makes them feel heard and valued.
We must not forget the importance of recognizing success. A simple acknowledgment of effort and achievements can significantly boost team morale. Additionally, communication plays a key role in building relationships within the organization—whether through team meetings, one-on-one conversations, informal chats, or shared activities, open and honest communication strengthens trust and connection among colleagues.
What are the key strategies for effective communication during organizational changes to ensure employees feel informed, supported, and motivated?
Every organizational change is unique and requires a tailored approach, but several fundamental strategies can help. First and foremost, it is essential to address key questions: “Why is this change happening?” and “How will it affect us?” Transparency and honesty are crucial—employees need to understand both the positive and challenging aspects of the change.
After defining the key messages, it is important to regularly update the team on the next steps, provide support through training and development resources, and encourage dialogue to ensure employees feel included in the change process. Maintaining a positive tone and highlighting the opportunities the change brings can further help sustain motivation and productivity.
How can formal and informal communication be balanced in the workplace, and how does this impact the relationship between managers and employees?
Stephen Covey said, "First seek to understand, then strive to be understood." Finding the right balance between formal and informal communication helps create an open and healthy work atmosphere. This approach fosters mutual respect, encourages active listening, and ensures that both managers and employees feel heard and valued, ultimately leading to stronger collaboration and a more supportive work environment.
While formal channels like emails, meetings, and reports are essential for clarity and documentation, informal conversations, team activities, and casual meetings help build trust and stronger relationships among colleagues. The combination of these two aspects creates a culture where employees are both aware of the structure and rules, while also feeling comfortable enough to freely express their opinions and ideas. This balance encourages openness and fosters an environment where communication flows smoothly at all levels.
